今年头3个月百度净亏损3.27亿元，为2005年来首次季度亏损。百度还宣布已工作14年的搜索业务负责人向海龙离职。 Baidu, China's top search engine, posted its first loss as a listed company in the three months to March, warning that a slowdown in the world's second-largest economy was threatening its online advertising business. The company, dubbed China’s Google and once one of the three titans of China’s tech scene before falling rapidly behind Alibaba and Tencent, also announced the departure of the head of its search business, 14-year Baidu veteran Hailong Xiang. 中国最大搜索引擎百度(Baidu)报告，在截至今年3月份的3个月中，录得上市以来的首次亏损。百度警告称，世界第二大经济体的放缓正在威胁其在线广告业务。百度还宣布，其搜索业务负责人、在百度任职长达14年的老将向海龙离职。百度被誉为中国的谷歌(Google)，曾跻身中国科技业三巨头之一，但在之后迅速落后于阿里巴巴(Alibaba)和腾讯(Tencent)。 search engine 搜索引擎 online advertising business 在线广告业务 dubbed 把…称为 titan 巨人; 巨头 veteran 富有经验的人,老将 Plans for a $1bn share buyback programme were not enough arrest a steep drop in the group’s American Depositary Receipts, which plunged 9.7 per cent in after-hours trading. The company's net loss was Rmb327bn ($3.59bn) for the three first three months of the year, the first time the search company has posted a loss since going public in 2005, according to Bloomberg data. 百度宣布了10亿美元的股票回购计划，但未能遏制该集团的美国存托凭证大幅下跌，其在盘后交易中暴跌9.7%。根据彭博社(Bloomberg)的数据，今年头3个月，百度净亏损3.27亿元人民币（合4750万美元），这是百度自2005年上市以来首次录得季度亏损。 share buyback programme 股票回购计划 arrest a steep drop in 遏制.....大幅下跌 American Depositary Receipts 美国存托凭证 after-hours trading 盘后交易 The majority of Baidu's revenues are driven by advertising on its online search platform. Online marketing accounted for 73 per cent of its total revenues in the first quarter. The company forecast second-quarter revenues may drop to as low as Rmb25.1bn, which would be a 3 per cent fall on a year earlier. “Despite government policies to improve the market condition for SMEs, we anticipate online marketing in the near term to face a challenging environment,” Herman Yu, Baidu’s finance chief, said in a statement. 百度的大部分收入是靠在线搜索平台广告拉动的。一季度，在线营销占百度总收入的73%。百度预测二季度收入可能下降，至多低至251亿元人民币，也就是同比降低3%。百度首席财务官余正钧(Herman Yu)在声明中表示：“尽管政府出台了改善中小企业市场环境的政策，我们预测近期内在线营销将面有挑战的环境。 online search platform 在线搜索平台 online marketing 在线营销 in the near term 在短期内;近期 SMEs （small and medium-size enterprise ）中小企业 The company, which is behind livestreaming group iQiyi, faces growing competition from video apps run by Tencent as well as start-ups like ByteDance, which hosts wildly popular short videos.The 19-year-old search company has also been slow to tap into China's rocketing mobile usage. 百度是爱奇艺的控股股东。目前百度正面临来自腾讯(Tencent)运营的视频应用以及旗下拥有大受欢迎的短视频应用的初创公司字节跳动(ByteDance)的日趋激烈的竞争。这家已成立19年的公司在利用中国飙升的移动端使用率方面也步伐缓慢。 阿里巴巴 The Alibaba Group, China’s largest e-commerce company, said on Wednesday that revenue increased by 51 percent in the March quarter from the same period last year. That topped Wall Street’s expectations, and represents a pickup from the quarter before. But it is still the company’s second-slowest pace of revenue expansion since early 2016. 中国最大的电子商务公司阿里巴巴集团周三表示，第四财季收入同比增长51%。这 超出了华尔街的预期，比前一个季度有所回升。但这仍是该公司自2016年初以来第二慢的收入增长速度。 For the full year that ended March 31, revenue also grew by more than half. The company said, however, that the increase was partly the result of adding several recently acquired businesses, such as the takeout delivery service Ele.me, to its sales computations. Without those, it said, full-year sales would only have increased by 39 percent, the slowest growth in three years. |
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